ACA Marketing Services
Marketing strategy and planning
Whether creating a new marketing strategy or developing an
existing one, third party objectivity and experience gained from
working with a variety of client organisations in many differing
business sectors enable us to provide focus and a fresh
approach to achieving your business success.
Product diversification, brand development, penetration of new
markets and development of new customers are often priorities.
Project management of marketing campaigns
From concept through to fulfilment of promotional programmes,
the co-ordination of all marketing elements requires attention to
detail and concentration on objectives, logistics and timescales.
This includes: advertising, public relations, literature, copywriting,
direct marketing, sponsorship, branding, promotions and
incentives.
Development of new business concepts
We understand business concepts and know how to evaluate
new marketing opportunities. We can take your blank piece of
paper and your great idea and convert them into a thoroughly
researched business and marketing plan.
Marketing research
Following your ‘gut feel’ is often a good barometer for business,
but it is a bold person who relies solely on this imprecise
science. Finding, assessing and exploiting the market potential
for your business and products requires a little more finesse and
investigation of your existing and potential markets will almost
certainly be revealing and rewarding.
Product, service and business launches
Marketing departments within large organisations are
often working flat out on day-to-day issues and need to out-source additional resources to handle the increased workload
associated with new launches. Smaller organisations may not
possess the skills or the time to bring a new product or service to
the market place. We can provide both the resource and the
expertise to create a successful launch for you.
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